Gold is yellow and has a beautiful lustre and rich natural colouring, whereas most other pure metals are grey or silvery white.
Gold is a dense, soft, malleable, and ductile metal with an attractive, bright yellow colour and lustre that is maintained without tarnishing in air or water. This means that it will retain all of the beautiful qualities you love about gold and remain the same from the day purchased there onwards with only minor maintenance needed to clean dirt that may get trapped in it's detailing.
Gold is one of the easiest metals to care for as does not need to be cleaned regularly, it is very low maintenance.For a deep cleaning of gold jewellery, especially if there are diamonds and gems set in the material; an ultrasonic cleaner is most effective.
Please bare in mind that gold can be quite soft depending on how many carat it is, this means that the surface will wear and be susceptible to dents and knocks. The more pure (higher carat) the softer it will be and the more easily it can get dented.